Werkbladen
Successful Marketing Planning
Checklists and worksheets below can support the execution of the steps in the planning method for your own organisation. These checklists and worksheets are a part of the book Successful Marketing Planning.
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| All worksheets in .zip format | Worksheets.zip | ||
| 01 | Rating form Market attractiveness | ga naar HTML | download MSWord-file |
| 02 | Rating form Competitive strength | ga naar HTML | download MSWord-file |
| 03 | SWOT qualifications conclusions external environment | ga naar HTML | download MSWord-file |
| 04 | SWOT qualifications conclusions internal environment | ga naar HTML | download MSWord-file |
| 05 | Rating Opportunities | ga naar HTML | download MSWord-file |
| 06 | Rating Threaths | ga naar HTML | download MSWord-file |
| 07 | Rating Strengts | ga naar HTML | download MSWord-file |
| 08 | Rating Weaknesses | ga naar HTML | download MSWord-file |
| 09 | Summary SWOT analysis | ga naar HTML | download MSWord-file |
| 10 | Confrontation matrix | ga naar HTML | download Excel-file |
| 11 | Rating form Key Attention Points | ga naar HTML | download MSWord-file |
| 12 | Brainwriting form implementation options | ga naar HTML | download MSWord-file |
| 13 | Perspectives per Key Attention Points | ga naar HTML | download MSWord-file |
| 14 | Implementation points | ga naar HTML | download MSWord-file |
| 15 | Selected implementation options | ga naar HTML | download MSWord-file |
| 16 | Summary domains, selection criteria and standards | ga naar HTML | download MSWord-file |
| 17 | Scoring matrix implementation options/ selection criteria | ga naar HTML | download Excel-file |
| 18 | Pyramid of Goals and Objectives | ga naar HTML | download MSWord-file |
| 19 | Brainwriting form implementation actions | ga naar HTML | download MSWord-file |
| 20 | Perspectives per project | ga naar HTML | download MSWord-file |
| 21 | Implementation actions | ga naar HTML | download MSWord-file |
| 22 | Selected implementation actions per project | ga naar HTML | download MSWord-file |
| 23 | Actionplan | ga naar HTML | download Excel-file |
| 24 | Catchwords | ga naar HTML | download MSWord-file |
